After a brief hiatus since 2017, Fenty X Puma, the celebrated collaboration between Puma and music sensation Rihanna, is back with a bang. Rihanna, who serves as the label’s creative director, has unveiled the latest addition to the Fenty x Puma lineup: the Avanti sneaker. Here is everything you need to know about this much-coveted drop.
From Sneaker Roots to the Avanti
Fenty X Puma made its debut in 2015 with sneakers, and it’s only fitting that the brand is making a comeback in the world of footwear. The label first gained attention with its iconic Creeper style and later introduced other successful shoe designs, like faux-fur slide sandals and the distinctive bowed sneakers.
The release of the Avanti shows an epic return to the brand’s sneaker roots after it expanded into apparel and made waves at New York Fashion Week. The Avanti sneakers will be available across the globe on Puma.com starting September 15th. But, that’s not all! A second Avanti drop is scheduled for later in the fall, and Fenty x Puma has even more exciting product launches in the pipeline.
The Avanti: A Fusion of Styles
The Avanti sneaker, priced at $160, seamlessly blends elements of Puma’s King football boot with the Easy Rider running shoe. Rihanna shared her excitement about delving into Puma’s rich archives, paying tribute to the iconic Avanti. The King, famously worn by Brazilian football legend Pelé, gets a contemporary twist under Rihanna’s creative direction.
The Avanti features a foldable tongue and a stylish gum sole. The shoes are available in classic black and white or a striking silver. The Avanti sneakers are also available in children’s sizes, with prices set at $95 for preschool sizes and $80 for infants. Rihanna’s desire to see her boys in matching styles with their parents adds a personal touch to the collection.
Rihanna and A$AP Rocky often walk through the streets of New York City to enjoy date nights. But, their casual date night styles are basically high fashion for most others! The couple was recently seen in NYC on a date night sporting their signature casual chic style.
The Effortlessly Glam Rihanna
On her date night with A$AP Rocky, Rihanna was seen wearing attention-catching thigh-high baggy suede boots from Y/Project. As she strutted past photographers, the pair of boots slouched around her legs. Her vintage oversized RZA T-shirt was paired with an adorable R13 frayed black denim mini skirt, which brushed the top of her dramatic high boots. For accessories, the beauty mogul took a vintage route, sporting several chains, bangles, thin hoop earrings, and a green snakeskin bag from Gucci. Combed black long hair, a pair of black sunglasses, and a bright red lip completed her whole look with effortless glam.
The Perfect Boyfriend A$AP Rocky
Taking a cue from Rihanna, her boyfriend A$AP Rocky also went for a cool stylish look. He was seen sporting a brown checkered flannel button-down shirt over a white tee with cartoon character illustrations. He paired these with open-knee, wide-legged denim jeans. A gold and purple Los Angeles hat and a pair of black and white Adidas sneakers completed his look.
The Couple Goal
Rihanna and A$AP Rocky are sporting a united front after the recent arrest of A$AP Rocky. Last November, the rapper was accused of being involved in a crime. Terell Ephron, his best friend from high school, was the alleged victim in the case. Ephron sustained minor injuries in his hand, and Rocky was arrested in April this year for his alleged participation in the whole incident. Amidst this turmoil, the couple also welcomed their first child. Though the case is still ongoing, the couple seems to be going as strong as ever.