Prada’s famous outdoor pop-up series is going to the capital of Sweden this Saturday. It will be done ahead of Stockholm Fashion Week, happening from Aug 31 to Sept 2- which is finally returning to a physical format. People can witness this outdoor pop-up concept at Norrmalmstorg town square in central Stockholm. It will be right next to the upscale store NK Stockholm.
What’s in Store at the Outdoor Pop-up Series?
The outdoor pop-up is a series of shops and in-store installations. The series is like a story of emotions told by four settings – Garden, Mountain, Coast, and Snow. Each set offers a selection of original products that are synonymous with the respective environment.
After rolling out the Outdoor Garden theme in China in April – the pop-up went to countries like U.S, Japan, Thailand, South Korea, United Arab Emirates, Singapore, and Turkey. They eventually added cost and mountain themes to the mix.
Themes Explored Over the Years Around the World
The themes are not limited to the product selection – the decoration is well done to induce that feeling – in New York, the Prada store was created as a beach setting – it had rocks, sand dunes, white and ocean-blue tents, and=more.
In Stockholm this year, the pop-up space is devoted to mountains – it celebrates mountains and all the opportunities they offer. The pop-up at Stockholm will be created as a luxurious trekking camp surrounded by green grass and trees. It will also offer space for unwinding and socializing. It will have a never seen before collection for both men and women.
What Kind of Products Can One Expect?
For women, the collection will entail metal buckles embedded check-print Re-Nylon dress, nylon raincoat, recycled melange mouline yarn knitwear, vests with a backpack, and much more. For men, one can expect to find multi-pocket vests, sleeveless down jackets, silk twill pajamas, double-match printed shirts with an overprinted logo.
With respect to accessories, one can expect to see tartan printed padded backpacks, single-shoulder backpacks, bucket hats, yoga sets, sporty mirrored glasses, and more.
Fashion Girls Explain Great Ways to Wear Quilted Fashion
Recently, contemporary labels and well-established, luxury design houses alike have been releasing stunning quilted pieces that are taking over the fashion world by storm. They are accompanied by new silhouettes, square-toe heels, and a variety of other amazing accessories that help put together a unique look for this fall and winter.
Staying Warm and Comfortable
Editorial stylist, Brie Welch, spoke about the rising popularity of quilted fashion. This type of fashion offers a new take on classic silhouettes and allows one to take the comfort of home outdoors. The options, however, range far beyond just jackets. Instead of the classic denim or linen, people can choose quilt pants or pencil skirts. A cloud-shaped quilt purse is a great way to add more texture and fun to any outfit. Most importantly, besides being quite fashionable, these pieces provide softness, comfort, and warmth.
Pair Quilted Pieces With Other Textures
These quilt fashion pieces, such as army-liner jackets, pair well with denim, as well as an array of other fabrics and textures. For example, a pair of quilted shorts can go amazingly well with a light, cotton shirt, and bold accessories that provide a bit of contrast. It’s very easy to pair a light jacket made in the quilt fashion with a cashmere turtleneck or sweater and a pair of pants to get an eye-catching and comfortable outfit for breezy weather.
Color Contrast and Accessories
The classic quilted clutch or modern cloud-shaped purse is a great way to introduce this fashion trend into one’s everyday outfits. This style is very versatile and allows for bold and contrasting color combinations. Quilt fashion also includes sandals and boots that are equal parts cozy and fashionable. Alternatively, one can choose a long, bold-colored quilt jacket with minimal accessories and neutral trousers to create a great statement outfit. There are hardly any limits for creativity and fun with this style!