Luxury Brands Are Selling Products Inspired by Toys From the '90s
Nostalgia tends to work in marketing, as people will often buy items they don’t necessarily need now because they remind them of happy childhood memories. Well, luxury brands are starting to tap into that market and have begun to create high-fashion items inspired by toys from the ‘90s.
Pokémon
Pokémon has teamed up with none other than Gucci to create a limited-edition clothing collection that includes clothing and accessories such as shoes and bags. Each one of the wearable items features a Pokémon graphic. Moschino released a similar collection, as did Longchamp.